Privacy Policy
Effective date: February 3, 2026
Property Analysis Tools ("we," "us," or "our") operates propertyanalysistools.com. This Privacy Policy describes how we collect, use, and share information when you visit our website.
Information We Collect
We collect limited information through automated technologies:
- Analytics data — Through Google Analytics 4, we collect anonymized usage data including pages visited, time on site, referral source, device type, browser, and general geographic region. GA4 does not store IP addresses.
- Performance data — Through Cloudflare Web Analytics, we collect anonymized performance metrics including page load times and Core Web Vitals. This service is fully cookieless and does not use any client-side state.
- Purchase data — When you purchase a template, our payment processor (Gumroad) shares your email address and purchase details with us to fulfill your order.
- Email address — If you subscribe via our email capture forms, we collect your email address to send you the free template and occasional updates about real estate investing tools. You can unsubscribe at any time.
We do not collect personal information directly. All calculator inputs and results are processed entirely in your browser and are never sent to our servers.
How We Use Your Information
We use the information we collect to:
- Understand how visitors use our calculators and tools so we can improve them
- Analyze site traffic patterns and identify popular content
- Monitor site performance and loading speeds
- Fulfill template purchases and provide customer support
- Track purchase conversions to measure the effectiveness of our tools
Cookies and Tracking Technologies
We use the following tracking technologies:
- Google Analytics 4 cookies —
_gaand_ga_*cookies are used to distinguish unique visitors and track sessions. These cookies expire after 2 years (_ga) or 24 hours (_ga_*). - Cookie consent preference — We store your cookie consent choice locally so you are not asked again on each visit.
- Cloudflare Web Analytics — This service does not use cookies, localStorage, or any form of client-side storage. It is fully cookieless and privacy-preserving.
For visitors in the European Economic Area (EEA) and United Kingdom, analytics cookies are disabled by default. You will see a consent banner allowing you to accept or reject analytics cookies. You can change your preference at any time by clearing your browser's cookies and revisiting the site.
Third-Party Services
We use the following third-party services that may process your data:
- Google Analytics 4 (Google LLC) — Web analytics service. Data may be processed in the United States. Google is certified under the EU-US Data Privacy Framework. Google Privacy Policy.
- Cloudflare (Cloudflare, Inc.) — Website hosting, CDN, and cookieless web analytics. Cloudflare is certified under the EU-US Data Privacy Framework. Cloudflare Privacy Policy.
- Gumroad (Gumroad, Inc.) — Merchant of record for template purchases. Gumroad collects payment information (credit card, billing address) directly and is subject to their own privacy policy. We receive your email address and purchase details from Gumroad to fulfill your order. Gumroad handles all tax compliance as our merchant of record. Gumroad Privacy Policy.
- Kit (formerly ConvertKit) (Kit, Inc.) — Email marketing service used to deliver lead magnets and send occasional updates about our tools and templates. We collect your email address when you subscribe. Data may be processed in the United States. Kit Privacy Policy.
Your Privacy Rights
For EEA and UK residents (GDPR)
Under the General Data Protection Regulation, you have the right to:
- Access — Request a copy of the personal data we hold about you
- Rectification — Request correction of inaccurate personal data
- Erasure — Request deletion of your personal data
- Data portability — Request a machine-readable copy of your data
- Object — Object to processing of your personal data
- Withdraw consent — Withdraw your cookie consent at any time by clearing cookies and revisiting the site
For California residents (CalOPPA)
Under the California Online Privacy Protection Act, you have the right to know what personal information is collected about you, how it is used, and with whom it is shared. This privacy policy fulfills that requirement.
To exercise any of these rights, contact us using the information below.
International Data Transfers
Our website is hosted on Cloudflare's global CDN. Analytics data processed by Google Analytics may be transferred to and stored in the United States. Both Google and Cloudflare are certified under the EU-US Data Privacy Framework, which the European Commission recognized as providing adequate data protection in its July 2023 adequacy decision.
Data Retention
- Google Analytics data — retained for 14 months, then automatically deleted
- Cloudflare Web Analytics data — retained for 6 months
- Purchase records — retained as long as necessary for order fulfillment and legal obligations
- Email subscriber data — retained until you unsubscribe; we will delete your data upon request
Children's Privacy
Our website is not directed at individuals under the age of 16. We do not knowingly collect personal information from children. If you believe we have inadvertently collected information from a child, please contact us and we will promptly delete it.
Do Not Track
Some browsers send a "Do Not Track" (DNT) signal with each request. We respect the Global Privacy Control (GPC) signal where required by law. Google Analytics processes DNT signals according to Google's own policies.
Changes to This Policy
We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated effective date. We encourage you to review this policy periodically.
Contact Information
If you have questions about this Privacy Policy or wish to exercise your privacy rights, please contact us at the email address provided on the website.